April 15, 2019

One of the biggest perks of social media has been the opportunity to use it for marketing and increase lead generation. Many people use Facebook every day, but not everyone knows that it goes beyond “social” as they actually have a marketplace to sell personal belongin...

January 17, 2019

The world of marketing is always changing, almost as quickly as the world of the automotive industry! To be in the business of both means that you need to keep abreast of the changes in all areas. Therefore, in this article, from online marketing and making the most of...

April 10, 2018

Everyone in the automotive marketing industry knows that people don’t just drive from dealership to dealership searching for a vehicle anymore. Online research is almost always the first step in the search for a car. Since these behaviors are already common knowledge,...

October 26, 2017

What’s the key to marketing in an era of advanced technology? As Tesla marketers and similar companies show, it’s not just about old school features and benefits discussions. Tech marketing and lifestyle marketing aren’t all that different and understanding this subtle...

May 24, 2017

Once you discover what they want from you, you can decide how to give them the content they care about and build trust by addressing their pain points. You can build your audience by being someone they can relate to and who is empathetic to their needs.  Last of all, y...

May 17, 2017

Ok, let’s face it, you want to network with others within your local community so you can grow the sales of your dealership. But did you know there are also plenty of other businesses who want to network with you? Facebook makes it easy to find such local groups so yo...

April 21, 2017

How will you know what your audience wants if you do not listen to them? Read the comments that you see on your Facebook page. Go to Twitter and see who shared your posts. Set up a hashtag through social media publishing software like Hootsuite. You can even use Google...

April 11, 2017

Your traffic sources are going to come from several directions when you follow the above "to-do-list". You will see traffic from your social media platforms like Facebook. Search engines will bring you organic traffic. Your website will bring your post traffi...

March 22, 2017

Manufacturers like Honda and Chrysler have their own Facebook pages, as well as other social media platforms like Twitter and YouTube where they can interact with their fans. They are engaging people in discussions about the products while their members upload photos o...

March 1, 2017

In this blog you will learn how to use videos and carefully designed micro-sites we call mouse-traps, to produce for your car dealership more leads, and more deals. Why would you use a video Mouse-trap to generate sales for your dealership? Because people use the int...

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3-Step Roadmap To Double Your Monthly Car Sales in 63 days.

November 22, 2018

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