June 16, 2020

Finally! It’s encouraging to see that the signs of recovery in the car business are more and more apparent everywhere across the country. Customers are coming back to showrooms, the phones are ringing, and the pipelines are slowly but surely filling up. But what if y...

April 9, 2020

If your dealership's sales department is slowly getting back some momentum and looking for ways to speed up your recovery and comeback, I'm sure you're looking for all available options to help you make some deals. It's a fact that the usual prospects...

March 30, 2020

If there is one thing positive that can come out of the chaos, fears, frustrations and uncertainty automotive sales professional and car dealers are experiencing these days, it’s the ability to use this forced downtime to reinvent how they will acquire customers, fill...

March 16, 2020

If your livelihood depends on your ability to sell cars, even in times of chaos and uncertainty, what I’m about to share with you might be the most crucial piece of content that you will come across this year. If you’re an automotive sales professional or part of the...

September 4, 2019

Learn how to build a machine that will predictably and consistently turn total strangers into paying customers and raving fans PART 3 In this third and final post of the series, I want to review with you the third mental shift required to help you build a simple syste...

April 17, 2019

It doesn’t matter if you’ve been working in a car dealership for five minutes, you are a proficient sales manager, or you’ve owned a dealership for 30 years, continuing to have you and your staff properly trained as part of the sales process is incredibly important. As...

March 26, 2019

Digital marketing across all social media platforms can be a little overwhelming. It can be tempting to hop from one "trick" or a shiny new thing to the next to try and draw in more potential customers without really making an impact on your overall automotiv...

March 22, 2019

If you’re constantly on the lookout for creative and inexpensive ways to reach conquest vehicle owners and shoppers around your dealership, you’re going to love this article. Here’s why: I found a way to combine two powerful marketing components that you’re probably...

February 11, 2019

If you want to sell more used cars and you’re already doing a great job with all the fundamentals, I mean: you maintain your Website inventory in tip-top shape; you already have all your units on Trader, CarGurus and all the other car portals; you hopped on the Faceboo...

November 22, 2018

If you own, manage or work in the sales department of a dealership, you’re probably spending between 50-60 hours a week trying to sell some cars because your income is directly proportionate to the number of vehicles you or your team puts on the board. That’s a huge c...

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These People Have to Buy A Car in the Next 90-Days

April 9, 2020

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