April 11, 2017

Your traffic sources are going to come from several directions when you follow the above "to-do-list". You will see traffic from your social media platforms like Facebook. Search engines will bring you organic traffic. Your website will bring your post traffi...

April 11, 2017

The reality is no piece of paper can do all that. And it's not just direct mail; I don’t know of any media that could deliver all that at once. That’s why I like to think of automotive direct mail campaigns more like a 4x100 metres relay race where each runner runs...

April 10, 2017

If you’re looking to sell more cars, trucks, SUVs and Crossovers to conquest vehicle shoppers this week, this quick blog is for you. I’m going to explain in the next 2 minutes how you could add extra 8 to 12 units to your month in the next few days without making any m...

March 23, 2017

I know I’m going to sound like a doomsday prophet, but the end is near for traditional automotive Websites. Now I understand your dealership still needs a normal Website because you have thousands of customers who need to connect with the different departments of your...

March 22, 2017

This week I want to share with you a core element of our automotive marketing strategy, one that’s going to guarantee your conquest success if you learn about it, apply it and master it: The concept is called Pre-Framing!

March 17, 2017

Are you ready? Here it is: While most dealerships like to target current vehicle shoppers and invest their advertising dollars towards intenders – or in other words the 7%-9% of people that are actively looking for their next vehicle; here at Turbo we like to concentra...

March 13, 2017

You’re probably already familiar with the concept of retargeting, which allows you to remarket to people who visited your Website; but imagine if you could engage with every one of your competitor's visitors after they leave their Website. Sounds ludicrous? Well, n...

March 8, 2017

In the last few weeks, I’ve been curating a lot of content regarding the benefits of content marketing for your dealership. It’s a powerful way to increase the keywords associated with your dealership, a sustainable way to control and multiply the inbound links to your...

March 2, 2017

What is worse than having someone complain about your dealership on social media? Having a competing brand answering their complaint with an invitation to drive their brand. How does this happen? It starts by not having anyone monitoring the social media platforms in...

January 31, 2017

Whether you are starting a new business or you are already running one from a long time, going social and marketing your firm online is the way to go in this century. Facebook is among the most-used social networking sites in the world and on an average day also, milli...

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These People Have to Buy A Car in the Next 90-Days

April 9, 2020

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