August 7, 2019

If you’re looking to sell cars this week but don’t want to “hit” your existing customers, you have to try conquest email marketing opt-in lists. Now don’t freak out if I mentioned conquest and email in the same sentence because the tactic I’m about to share with you i...

January 19, 2019

In some ways, it is getting harder to sell more cars, but in other ways, it is becoming easier. Even as the most professional car salesman on the showroom floor, you probably have more marketing tools such as a car dealer website and a bigger potential audience than ev...

March 15, 2018

Wait, wait, wait… what are you saying? You’re not yet using SMS marketing and sending text messages to your customers? Ouch, you’re missing out big time and let me explain why.  I want to open your eyes to one of the most powerful communication technologies available...

March 12, 2018

If I say “Email Marketing” are you thinking about technology, or are you thinking more of it as an art form for communications? Should I dare say, like a musical instrument… Now don’t worry; this is not another boring blog about email open rates, click-throughs, perso...

October 12, 2017

The automotive industry is changing and selling cars isn’t quite what it used to be. If you’ve been in the business long enough, you know this is true—the tactics that used to work great just aren’t cutting it anymore. Long gone are the days of traditional media like a...

September 21, 2017

I’m quite excited about the content of this blog because I finally found an easy way to help you create the absolute best trade-appraisal experience possible for the leads we generate during one of our digital conquest campaigns. As you already know, we’ve been scream...

June 28, 2017

Creating a value ladder for your dealership is mandatory if you want to maximize the profits you can generate from a customer. You do this by identifying all the things you could bundle with your own products or services to create a larger, more valuable proposition fo...

April 21, 2017

How will you know what your audience wants if you do not listen to them? Read the comments that you see on your Facebook page. Go to Twitter and see who shared your posts. Set up a hashtag through social media publishing software like Hootsuite. You can even use Google...

April 18, 2017

Artificial Intelligence (AI) is slowly making its way into many aspects of our digital lives like the recommendations and suggestions you get on Netflix, Under Armour or Amazon when looking at specific movies, books or products. Google openly admits using AI systems to...

April 11, 2017

Your traffic sources are going to come from several directions when you follow the above "to-do-list". You will see traffic from your social media platforms like Facebook. Search engines will bring you organic traffic. Your website will bring your post traffi...

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3-Step Roadmap To Double Your Monthly Car Sales in 63 days.

November 22, 2018

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