September 4, 2019

Learn how to build a machine that will predictably and consistently turn total strangers into paying customers and raving fans PART 3 In this third and final post of the series, I want to review with you the third mental shift required to help you build a simple syste...

August 30, 2019

Learn how to build a machine that will predictably and consistently turn total strangers into paying customers and raving fans PART 2 In this second post of the series, I want to review with you the second mental shift required to help you build a simple system that w...

August 28, 2019

Learn how to build a machine that will predictably and consistently turn total strangers into paying customers and raving fans Today, I want to provide you with a simple system that will allow you to predictably and consistently turn total strangers into paying custom...

August 7, 2019

If you’re looking to sell cars this week but don’t want to “hit” your existing customers, you have to try conquest email marketing opt-in lists. Now don’t freak out if I mentioned conquest and email in the same sentence because the tactic I’m about to share with you i...

February 20, 2019

Every month around this time, like clockworks, I get the frantic calls or emails from dealers who desperately need to get a few more deals on the board before month-end. Maybe you’re looking to hit a performance target to unlock the bonuses of a great month, or you’re...

January 17, 2019

The world of marketing is always changing, almost as quickly as the world of the automotive industry! To be in the business of both means that you need to keep abreast of the changes in all areas. Therefore, in this article, from online marketing and making the most of...

December 14, 2018

If you’re thinking about marketing to sub-prime customers as a means to grow your dealership’s new and used car sales, you probably fall under one of the four following categories: Never experimented with the special finance segment; Dabbled a little bit and made a few...

November 22, 2018

If you own, manage or work in the sales department of a dealership, you’re probably spending between 50-60 hours a week trying to sell some cars because your income is directly proportionate to the number of vehicles you or your team puts on the board. That’s a huge c...

September 21, 2018

If your dealership is fortunate, or unfortunate enough if you don’t like winter, to operate in an area where you get hit with cold temperatures, snow, and ice rain every 12 months, then you probably have a strategy to sell winter tires every fall. Winter tire sales ca...

June 11, 2018

If content is King, then video is the Emperor. If your dealership is not yet taking advantage of video marketing to engage with potential buyers, generate more leads for all your dealership’s department and explode your sales and profits; you are missing BIG TIME! Her...

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3-Step Roadmap To Double Your Monthly Car Sales in 63 days.

November 22, 2018

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