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FACEBOOK MESSENGER MARKETING CHATBOTS

Learn How To Sell Cars To Conquest Vehicle Shoppers Using Facebook Messenger  Marketing and Chatbots

 

Imagine a platform where tens of thousands of potential vehicle buyers in your primary market area chat daily with their friends, colleagues and family; and where dealerships have yet to claim their stake. Yes, still virgin to car dealers!

Now, what if I told you this platform is more popular than social media, more powerful than email marketing, and offering a fun two-way conversation between users and your dealership like when you use text messages on your mobile phone to message your contacts.

Intrigued? Great! Mr. Dealer, meet Messenger Marketing; you guys are going to be a great fit together!

The 4-Step Formula To Sell Cars Using Messenger Marketing And Chatbots

 

It’s easy to figure out the winning marketing formula to be successful with Messenger because the people using it are not from another planet, they are the same human beings you find on other media, with the same desires and fears, only on a different platform.

 

Remember, only the medium changes.

 

A winning strategy I’ve been using for over a decade now here at Turbo Marketing to build massively successful automotive marketing campaigns for our dealers is this 4-Step Formula, and it works perfectly for Messenger Marketing:

 

  1. Tell them clearly what’s it in for them.

  2. Tell them why they should believe your claim.

  3. Clearly explain what you want them to do next

  4. Give them a good reason to act now on your call for action.

 

That’s it!

 

But don’t get fooled thinking you can skip one of the steps. These work together, and the formula will fail if you forget to include one of them.

 

But don’t get fooled thinking you can skip one of the steps. These work together, and the formula will fail if you forget to include one of them.

 

If you don’t clearly tell prospects what’s in it for them; they won’t care.

 

If you excite them with your bold promise but fail to provide proof to support your claim; they won’t believe you and won’t act on your call for action.

 

If you get them excited about your promise and provide proof to your claim but don’t tell them what to do next; they will be confused by the next steps and won’t take action.

 

And finally, if you catch their attention with your “what’s in it for them” statement, provide validation, and tell them precisely what to do next, but you don’t provide a strong reason to act now (aka urgency), the prospect will procrastinate and will probably forget about your offer within a few hours.

 

That’s why it’s important to keep all four steps of the formula intact to keep your Messenger Marketing investment as cost-efficient as possible while enjoying the lightning growth you can achieve.

The Difference Between Email, SMS and Facebook's Messenger Marketing

 

Other than the actual way you communicate, the biggest difference between email, SMS and Messenger Marketing is with open rates and response rates. Open rates hover around 20% for Email, 98% for SMS and 100% for Messenger. But more importantly, response rates average around 6% for Email, 45% for SMS and a monumental 90% for Messenger Marketing.

Ding, ding, ding: we got a winner by massive knockout!

If you’re going to take the time to create content or an offer, wouldn’t you want 100% of your customers and prospects to open your communications and 90% of them to respond?

 

Well, yeah!

The Next Step: How to Make it All Come Together...

 

If you want to be the first to tap into the Messenger virgin automotive conquest lands and apply my Messenger Marketing 4-Step Formula to sell more vehicles to people outside of your database, without having to learn new technology and without wasting any money trying to figure things out through trial and error; I have great news for you.

 

I want to provide you prefered-access to our done-for-you turnkey Quest For Trades Messenger chatbot and give you over $500 in bonuses to make sure you crush it on Messenger, building your subscriber conquest list and selling cars like hotcakes!

 

Ready to be the first dealership in your town on Messenger?

 

Just click here to learn more.

 

You could be generating your first Messenger sale in the next 24 hours!

NEED HELP?

Automotive Marketing can be a daunting task so don't hesitate to reach out if you require some assistance. We are here to help!